Welcome to day 2 of What is Content Marketing. In our last session we had a brief intro to the strategy of content marketing. It is a shift of our thought process from our own goals to what the goals of the customer might be. SEO: Search Engine Optimization SEO is the art of …
Content Marketing is a term that has come about to describe a strategy of focusing on creating content that helps users rather than what the company thinks is needed. I’ll give you an example: Say Acme Co produces a line of widgets that have a list of features and are so super and amazing. All …
Having worked from home for over 12 years, I’d like to share some tips with you. Feel free to adapt them to your WFH life. 1. Have a routine Starting when you wake up all the way until you logout for the day. 2. Dress for success Even if you don’t have any video calls …
The best time to plant a tree was 20 years ago. The second best time is now. Chinese Proverb How often have you gotten down on yourself for not having done something sooner? I recently fell down this rabbit hole. I could have stayed down there forever, but instead I reminded myself that I could …
Too often success is measured by numbers. How many people attended the event? Did we maintain our productivity rate goal? Have we hit one thousand followers yet? Finite Bosses Did the attendees have a great time? How satisfied are the patients with our services? Are our followers growing from our content? Caring Leaders who Change …
I am excited to share the news that I have been selected by the FJMC‘s southeast region of the United States, known as Anshei Darom, as their Man of the Year for 2021! The recognition will be made during the FJMC Biennial Convention, which will be held from June 6 thru June 13, 2021 online …
I have been hearing this advice more and more on Clubhouse recently. One example was a person who had a hard time getting started writing their book. They were told, first sell at least 500 copies and then write the book; that way you have 500 people to let down if you don’t follow through. …
Clubhouse is a newer platform that is rapidly gaining popularity. CH is all about conversations over voice. That’s right. This is a space for actually speaking and listening. Let’s break it down into: How do I join Clubhouse? What will I find on Clubhouse? Why should I be using Clubhouse? Joining Clubhouse For now, Clubhouse …
There is no cloud. It is just someone else’s computer. That always makes me laugh. It is referring to cloud computing. “We’re going to move our servers to the cloud; it’s gonna be HUGE.” Okay, but do you know what that means? Marcelo Oliveira explains it well in his post so I will just direct …
We’ve all been there, the after-lunch zombie phase signaling it’s time to get another refill of coffee (or dew). What if you could skip the caffeine and sugar by taking a quick nap instead? Studies suggest improved performance from 20 minute naps It may have started elsewhere, but I like to unofficially credit George Costanza …
